Decode the Reels people can’t ignore.

InstaSPY is an AI Instagram Reel analysis platform for creators, brands and agencies—revealing hooks, scripts, editing patterns, visual strategy, CTAs and psychology so you can build stronger content.

Free to use · Start researching today

Creator pattern library

Deep-dive into the creators shaping Instagram.

Understand why their content earns attention, which psychology builds influence, and how their hooks, visuals and formats create repeatable growth.

Public creator profiles are shown for research discovery. Instaspy is not affiliated with or endorsed by these creators.

Private AI Reel research

Let’s start analysing public Reels, there.

From Reel to creative direction

Everything you need to understand what earns attention.

01 · Hooks

See why the opening earns the next second.

Identify the promise, curiosity gap and exact visual moment that stops the scroll.

02 · Transcript

Turn every spoken idea into searchable evidence.

Read, copy and download a timestamped transcript without replaying the Reel line by line.

03 · Visual intelligence

Understand the edit, not just the words.

Map B-roll, movement, on-screen text and composition back to the precise moments they matter.

04 · Compare

Find the patterns one Reel cannot reveal.

Compare multiple Reels to surface repeated hooks, weak spots and practical tests for your next post.

05 · Export

Take the research into the rest of your workflow.

Download reports, structured data, transcripts, video and audio for briefs, archives and team reviews.

Simple 30-day plans

Start small. Scale when the research proves useful.

Paid passes do not auto-renew, and only successfully analysed Reels consume credits.

Free₹0/30 days

Try the complete workflow on your own content.

  • 3 successful Reel analyses/30 days
  • Transcript and hook breakdown
  • Basic visual intelligence
  • Private research history
Pro₹2,499/30 days

Compare larger batches and discover patterns faster.

  • 200 successful Reel analyses/30 days
  • Up to 10 Reels per research batch
  • Cross-Reel strategy reports
  • PDF, CSV, TXT and JSON exports
AgencyCustom

For teams researching multiple creators and clients.

  • Higher custom monthly limits
  • Team workspaces and client organization
  • Planned 20-frame vision option
  • Onboarding and priority support

Secure digital checkout. InstaSPY never stores your card number, CVV, UPI PIN or OTP. Prices are shown in INR. No automatic renewal is enabled.

Clear answers, before you begin

Still have questions?

Everything important about research, credits and your account—without the fine-print maze.

What exactly does InstaSPY analyse?

InstaSPY turns accessible public Instagram Reels into evidence-led research: metadata, transcript, hook, CTA, editing, visual timeline, content psychology and practical improvements.

Do I need to connect my Instagram account?

No. Paste a public Reel link. InstaSPY does not ask for your Instagram password and does not require access to your social account.

Can InstaSPY analyse private accounts?

No. InstaSPY works only with publicly accessible Reels. It does not bypass logins, privacy controls or platform security.

Which results are estimates or unavailable?

Public counts can change, and some fields may be estimated when Instagram does not expose them reliably. Shares, saves, retention and conversions are not claimed as public competitor data.

Creators, brands, agencies and investors

Let’s build the next layer of creator intelligence.

Bring a campaign, portfolio, partnership or ambitious research workflow. We’ll explore how Instaspy can fit the way your team actually works.

Agency researchBrand intelligenceCreator partnershipsInvestment conversations
Private beta conversations

Tell us who you are and what you want to explore. Your message goes directly to the founding team.

[email protected]

A direct line to InstaSPY

What could we build together?

Share a little context. Your message goes directly to the InstaSPY team and is not saved in your research history.

InstaSPYAccount

Private research workspace

Welcome to Instaspy.

Sign in to run research and keep a private history under your account.

or continue with email

InstaSPYPersonal setup

A better Instaspy starts here

Help us make InstaSPY better for you

Answer these questions to get the most out of your InstaSPY trial

Question 1 of 4

Why are you using InstaSPY?
How large is your Instagram audience?
What best describes your role?
How did you hear about InstaSPY?